Kathryn E. Falberg - Nov 19, 2021 Form 4 Insider Report for Trade Desk, Inc. (TTD)

Role
Director
Signature
/s/ Kelli Faerber, Attorney-in-Fact for Kathryn E. Falberg
Stock symbol
TTD
Transactions as of
Nov 19, 2021
Transactions value $
-$16,288,481
Form type
4
Date filed
11/23/2021, 05:46 PM
Previous filing
Nov 2, 2021
Next filing
Jun 28, 2022

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction TTD Class A Common Stock Sale -$8.7M -80.6K -40.28% $108.03 119K Nov 19, 2021 By Family Trust F1, F2
transaction TTD Class A Common Stock Sale -$5.2M -47.7K -39.95% $108.90 71.7K Nov 19, 2021 By Family Trust F3
transaction TTD Class A Common Stock Sale -$2.36M -21.5K -29.93% $109.98 50.3K Nov 19, 2021 By Family Trust F4
transaction TTD Class A Common Stock Sale -$27.6K -250 -0.5% $110.44 50K Nov 19, 2021 By Family Trust F5
holding TTD Class A Common Stock 215K Nov 19, 2021 By Trust F2, F6
holding TTD Class A Common Stock 16.7K Nov 19, 2021 Direct F6, F7
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Explanation of Responses:

Id Content
F1 The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $107.42 to $108.41, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
F2 On June 16, 2021, the Issuer effected a 10-for-1 stock split of its common stock resulting in the reporting person's ownership of 180,000 additional shares of common stock.
F3 The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $108.42 to $109.41, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
F4 The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $109.42 to $110.40, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
F5 The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $110.42 to $110.46, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
F6 Reflects a transfer exempt from reporting pursuant to Rule 16a-13.
F7 On June 16, 2021, the Issuer effected a 10-for-1 stock split of its common stock resulting in the reporting person's ownership of 28,269 additional shares of common stock.