Alan Mateo - Dec 22, 2023 Form 4 Insider Report for VEEVA SYSTEMS INC (VEEV)

Role
EVP Global Sales
Signature
/s/ Liang Dong, attorney-in-fact
Stock symbol
VEEV
Transactions as of
Dec 22, 2023
Transactions value $
-$1,023,703
Form type
4
Date filed
12/22/2023, 07:58 PM
Previous filing
Nov 29, 2023
Next filing
Jan 3, 2024

Transactions Table

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Ownership Footnotes
transaction VEEV Class A Common Stock Options Exercise $169K +6.28K +28.57% $26.99 28.3K Dec 22, 2023 Direct F1, F2
transaction VEEV Class A Common Stock Sale -$1.19M -6.28K -22.22% $190.00 22K Dec 22, 2023 Direct F2
holding VEEV Class A Common Stock 7.35K Dec 22, 2023 By Carol Mateo TTEE U/A 11/30/20 F3

Derivative Securities (e.g., puts, calls, warrants, options, convertible securities)

Type Sym Class Transaction Value $ Shares Change % * Price $ Shares After Date Underlying Class Amount Exercise Price Ownership Footnotes
transaction VEEV Stock Option (right to purchase) Options Exercise $0 -6.28K -11.11% $0.00 50.2K Dec 22, 2023 Class A Common Stock 6.28K $26.99 Direct F1, F2, F4
* An asterisk sign (*) next to the price indicates that the price is likely invalid.

Buy Plan / Sale Plan: These are also open market purchases/sales of shares, but in this case the transaction is part of a trading plan. Rule 10b5-1 allows insiders to setup a trading plan to buy/sell stocks over a certain period of time. Since the purchases/sales are predetermined, this protects the insiders from violating insider trading law.

Transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c).

Explanation of Responses:

Id Content
F1 Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
F2 This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on July 3, 2023.
F3 Shares held by The Carol Mateo Trust dated November 30, 2023 (the "Trust"). The Reporting Person is not a trustee and beneficiary of the Trust and may be deemed to share voting and dispositive power with regard to the reported shares held by the Trust. The Reporting Person disclaims beneficial ownership of the reported shares held by the Trust, except to the extent, if any, of his pecuniary interest therein.
F4 The option shares are fully vested and may be exercised at any time.