Salesforce, Inc. (CRM) Selling and Marketing Expense USD 2009 - 2023

Historical data

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Salesforce, Inc. quarterly/annual Selling and Marketing Expense history and growth rate from 2009 to 2023.
  • Salesforce, Inc. Selling and Marketing Expense for the quarter ending April 30, 2024 was $3.24 B, a 2.7% increase year-over-year.
  • Salesforce, Inc. Selling and Marketing Expense for the twelve months ending April 30, 2024 was $13 B, a 2.6% decline year-over-year.
  • Salesforce, Inc. annual Selling and Marketing Expense for 2023 was $12.9 B, a 4.8% decline from 2022.
  • Salesforce, Inc. annual Selling and Marketing Expense for 2022 was $13.5 B, a 14.1% increase from 2021.
  • Salesforce, Inc. annual Selling and Marketing Expense for 2021 was $11.9 B, a 22.5% increase from 2020.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Annual (USD)
Selling and Marketing Expense, YoY Annual Growth (%)
Period Value YoY Chg Change % Start Date End Date Report Filed
2023 $12.9 B -$649 M -4.8% Feb 1, 2023 Jan 31, 2024 10-K 2024-03-06
2022 $13.5 B +$1.67 B +14.1% Feb 1, 2022 Jan 31, 2023 10-K 2024-03-06
2021 $11.9 B +$2.18 B +22.5% Feb 1, 2021 Jan 31, 2022 10-K 2024-03-06
2020 $9.67 B +$1.74 B +22% Feb 1, 2020 Jan 31, 2021 10-K 2023-03-08
2019 $7.93 B +$1.87 B +30.8% Feb 1, 2019 Jan 31, 2020 10-K 2022-03-11
2018 $6.06 B +$1.39 B +29.8% Feb 1, 2018 Jan 31, 2019 10-K 2021-03-17
2017 $4.67 B +$860 M +22.6% Feb 1, 2017 Jan 31, 2018 10-K 2020-03-05
2016 $3.81 B +$571 M +17.6% Feb 1, 2016 Jan 31, 2017 10-K 2019-03-08
2015 $3.24 B +$483 M +17.5% Feb 1, 2015 Jan 31, 2016 10-K 2018-03-09
2014 $2.76 B +$589 M +27.2% Feb 1, 2014 Jan 31, 2015 10-K 2017-03-06
2013 $2.17 B +$554 M +34.3% Feb 1, 2013 Jan 31, 2014 8-K 2016-09-01
2012 $1.61 B +$444 M +38% Feb 1, 2012 Jan 31, 2013 10-K 2015-03-06
2011 $1.17 B +$378 M +47.7% Feb 1, 2011 Jan 31, 2012 10-K 2014-03-05
2010 $792 M +$187 M +30.9% Feb 1, 2010 Jan 31, 2011 10-K 2013-03-08
2009 $605 M Feb 1, 2009 Jan 31, 2010 10-K 2012-03-09
* An asterisk sign (*) next to the value indicates that the value is likely invalid.