JONES SODA CO Annual Selling and Marketing Expense in USD from 2010 to 2023

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Jones Soda Co quarterly/annual Selling and Marketing Expense history and growth rate from 2010 to 2023.
  • Jones Soda Co Selling and Marketing Expense for the quarter ending June 30, 2024 was $1.93M, a 78.5% increase year-over-year.
  • Jones Soda Co Selling and Marketing Expense for the twelve months ending June 30, 2024 was $5.69M, a 17% increase year-over-year.
  • Jones Soda Co annual Selling and Marketing Expense for 2023 was $4.38M, a 11.8% decline from 2022.
  • Jones Soda Co annual Selling and Marketing Expense for 2022 was $4.97M, a 65.3% increase from 2021.
  • Jones Soda Co annual Selling and Marketing Expense for 2021 was $3M, a 16.4% increase from 2020.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Annual (USD)
Selling and Marketing Expense, YoY Annual Growth (%)
Period Value YoY Chg Change % Start Date End Date Report Filed
2023 $4.38M -$587K -11.8% Jan 1, 2023 Dec 31, 2023 10-K 2024-04-01
2022 $4.97M +$1.96M +65.3% Jan 1, 2022 Dec 31, 2022 10-K 2024-04-01
2021 $3M +$424K +16.4% Jan 1, 2021 Dec 31, 2021 10-K 2023-03-29
2020 $2.58M +$132K +5.39% Jan 1, 2020 Dec 31, 2020 10-K 2022-03-14
2019 $2.45M -$45K -1.81% Jan 1, 2019 Dec 31, 2019 10-K 2021-03-24
2018 $2.49M +$369K +17.4% Jan 1, 2018 Dec 31, 2018 10-K 2020-03-30
2017 $2.12M +$90K +4.43% Jan 1, 2017 Dec 31, 2017 10-K 2019-03-22
2016 $2.03M +$137K +7.23% Jan 1, 2016 Dec 31, 2016 10-K 2018-03-29
2015 $1.9M -$339K -15.2% Jan 1, 2015 Dec 31, 2015 10-K 2017-03-23
2014 $2.24M -$87K -3.75% Jan 1, 2014 Dec 31, 2014 10-K 2016-03-24
2013 $2.32M -$1.04M -30.8% Jan 1, 2013 Dec 31, 2013 10-K 2015-03-25
2012 $3.36M -$2.94M -46.7% Jan 1, 2012 Dec 31, 2012 10-K 2014-03-31
2011 $6.3M +$1.62M +34.6% Jan 1, 2011 Dec 31, 2011 10-K 2013-03-27
2010 $4.68M Jan 1, 2010 Dec 31, 2010 10-K 2012-03-30
* An asterisk sign (*) next to the value indicates that the value is likely invalid.