JONES SODA CO Quarterly Selling and Marketing Expense in USD from Q2 2010 to Q2 2024

Taxonomy & unit
us-gaap: USD
Description
The aggregate total amount of expenses directly related to the marketing or selling of products or services.
Summary
Jones Soda Co quarterly/annual Selling and Marketing Expense history and growth rate from Q2 2010 to Q2 2024.
  • Jones Soda Co Selling and Marketing Expense for the quarter ending June 30, 2024 was $1.93M, a 78.5% increase year-over-year.
  • Jones Soda Co Selling and Marketing Expense for the twelve months ending June 30, 2024 was $5.69M, a 17% increase year-over-year.
  • Jones Soda Co annual Selling and Marketing Expense for 2023 was $4.38M, a 11.8% decline from 2022.
  • Jones Soda Co annual Selling and Marketing Expense for 2022 was $4.97M, a 65.3% increase from 2021.
  • Jones Soda Co annual Selling and Marketing Expense for 2021 was $3M, a 16.4% increase from 2020.
Selling and Marketing Expense, Trailing 12 Months (USD)
Selling and Marketing Expense, Quarterly (USD)
Selling and Marketing Expense, YoY Quarterly Growth (%)
Period TTM Value Value YoY Chg Change % Start Date End Date Report Filed
Q2 2024 $5.69M $1.93M +$848K +78.5% Apr 1, 2024 Jun 30, 2024 10-Q 2024-08-14
Q1 2024 $4.84M $1.49M +$460K +44.6% Jan 1, 2024 Mar 31, 2024 10-Q 2024-05-15
Q4 2023 $4.38M $1.11M -$126K -10.2% Oct 1, 2023 Dec 31, 2023 10-K 2024-04-01
Q3 2023 $4.5M $1.15M -$354K -23.5% Jul 1, 2023 Sep 30, 2023 10-Q 2023-11-14
Q2 2023 $4.86M $1.08M +$4K +0.37% Apr 1, 2023 Jun 30, 2023 10-Q 2024-08-14
Q1 2023 $4.85M $1.03M -$111K -9.71% Jan 1, 2023 Mar 31, 2023 10-Q 2024-05-15
Q4 2022 $4.97M $1.24M +$339K +37.7% Oct 1, 2022 Dec 31, 2022 10-K 2024-04-01
Q3 2022 $4.63M $1.51M +$775K +106% Jul 1, 2022 Sep 30, 2022 10-Q 2023-11-14
Q2 2022 $3.85M $1.08M +$366K +51.5% Apr 1, 2022 Jun 30, 2022 10-Q 2023-08-11
Q1 2022 $3.49M $1.14M +$482K +72.9% Jan 1, 2022 Mar 31, 2022 10-Q 2023-05-11
Q4 2021 $3M $899K +$244K +37.3% Oct 1, 2021 Dec 31, 2021 10-K 2023-03-29
Q3 2021 $2.76M $733K +$91K +14.2% Jul 1, 2021 Sep 30, 2021 10-Q 2022-11-10
Q2 2021 $2.67M $710K +$181K +34.2% Apr 1, 2021 Jun 30, 2021 10-Q 2022-08-11
Q1 2021 $2.49M $661K -$92K -12.2% Jan 1, 2021 Mar 31, 2021 10-Q 2022-05-13
Q4 2020 $2.58M $655K $0 0% Oct 1, 2020 Dec 31, 2020 10-K 2022-03-14
Q3 2020 $2.58M $642K +$103K +19.1% Jul 1, 2020 Sep 30, 2020 10-Q 2021-11-10
Q2 2020 $2.48M $529K -$109K -17.1% Apr 1, 2020 Jun 30, 2020 10-Q 2021-08-12
Q1 2020 $2.59M $753K +$138K +22.4% Jan 1, 2020 Mar 31, 2020 10-Q 2021-05-13
Q4 2019 $2.45M $655K +$22K +3.48% Oct 1, 2019 Dec 31, 2019 10-K 2021-03-24
Q3 2019 $2.43M $539K -$105K -16.3% Jul 1, 2019 Sep 30, 2019 10-Q 2020-11-10
Q2 2019 $2.53M $638K -$23K -3.48% Apr 1, 2019 Jun 30, 2019 10-Q 2020-08-11
Q1 2019 $2.55M $615K +$61K +11% Jan 1, 2019 Mar 31, 2019 10-Q 2020-05-12
Q4 2018 $2.49M $633K +$190K +42.9% Oct 1, 2018 Dec 31, 2018 10-K 2020-03-30
Q3 2018 $2.3M $644K +$56K +9.52% Jul 1, 2018 Sep 30, 2018 10-Q 2019-11-12
Q2 2018 $2.25M $661K +$113K +20.6% Apr 1, 2018 Jun 30, 2018 10-Q 2019-08-13
Q1 2018 $2.13M $554K +$10K +1.84% Jan 1, 2018 Mar 31, 2018 10-Q 2019-05-13
Q4 2017 $2.12M $443K -$28K -5.95% Oct 1, 2017 Dec 31, 2017 10-K 2019-03-22
Q3 2017 $2.15M $588K +$73K +14.2% Jul 1, 2017 Sep 30, 2017 10-Q 2018-11-13
Q2 2017 $2.08M $548K +$43K +8.52% Apr 1, 2017 Jun 30, 2017 10-Q 2018-08-10
Q1 2017 $2.04M $544K +$2K +0.37% Jan 1, 2017 Mar 31, 2017 10-Q 2018-05-11
Q4 2016 $2.03M $471K +$50K +11.9% Oct 1, 2016 Dec 31, 2016 10-K 2018-03-29
Q3 2016 $1.98M $515K +$14K +2.79% Jul 1, 2016 Sep 30, 2016 10-Q 2017-11-13
Q2 2016 $1.97M $505K -$37K -6.83% Apr 1, 2016 Jun 30, 2016 10-Q 2017-08-09
Q1 2016 $2.01M $542K +$110K +25.5% Jan 1, 2016 Mar 31, 2016 10-Q 2017-05-12
Q4 2015 $1.9M $421K -$133K -24% Oct 1, 2015 Dec 31, 2015 10-K 2017-03-23
Q3 2015 $2.03M $501K -$91K -15.4% Jul 1, 2015 Sep 30, 2015 10-Q 2016-11-10
Q2 2015 $2.12M $542K -$49K -8.29% Apr 1, 2015 Jun 30, 2015 10-Q 2016-08-11
Q1 2015 $2.17M $432K -$66K -13.3% Jan 1, 2015 Mar 31, 2015 10-Q 2016-05-13
Q4 2014 $2.24M $554K -$24K -4.15% Oct 1, 2014 Dec 31, 2014 10-K 2016-03-24
Q3 2014 $2.26M $592K -$54K -8.36% Jul 1, 2014 Sep 30, 2014 10-Q 2015-11-16
Q2 2014 $2.31M $591K -$34K -5.44% Apr 1, 2014 Jun 30, 2014 10-Q 2015-08-07
Q1 2014 $2.35M $498K +$25K +5.29% Jan 1, 2014 Mar 31, 2014 10-Q 2015-05-15
Q4 2013 $2.32M $578K +$69K +13.6% Oct 1, 2013 Dec 31, 2013 10-K 2015-03-25
Q3 2013 $2.25M $646K +$75K +13.1% Jul 1, 2013 Sep 30, 2013 10-Q 2014-11-12
Q2 2013 $2.18M $625K -$295K -32.1% Apr 1, 2013 Jun 30, 2013 10-Q 2014-08-13
Q1 2013 $2.47M $473K -$884K -65.1% Jan 1, 2013 Mar 31, 2013 10-Q 2014-05-15
Q4 2012 $3.36M $509K -$1.08M -67.9% Oct 1, 2012 Dec 31, 2012 10-K 2014-03-31
Q3 2012 $4.43M $571K -$986K -63.3% Jul 1, 2012 Sep 30, 2012 10-Q 2013-11-08
Q2 2012 $5.42M $920K -$953K -50.9% Apr 1, 2012 Jun 30, 2012 10-Q 2013-08-09
Q1 2012 $6.37M $1.36M +$77K +6.02% Jan 1, 2012 Mar 31, 2012 10-Q 2013-05-13
Q4 2011 $6.3M $1.59M Oct 1, 2011 Dec 31, 2011 10-K 2013-03-27
Q3 2011 $1.56M +$448K +40.4% Jul 1, 2011 Sep 30, 2011 10-Q/A 2012-11-13
Q2 2011 $1.87M +$795K +73.7% Apr 1, 2011 Jun 30, 2011 10-Q 2012-08-10
Q1 2011 $1.28M Jan 1, 2011 Mar 31, 2011 10-Q 2012-05-11
Q3 2010 $1.11M Jul 1, 2010 Sep 30, 2010 10-Q 2011-11-14
Q2 2010 $1.08M Apr 1, 2010 Jun 30, 2010 10-Q 2011-08-12
* An asterisk sign (*) next to the value indicates that the value is likely invalid.